Marketing x Data

Welcome to Marketing x Data. This website introduces & discusses concepts, tools, and solutions in Marketing and Data Analysis for web and mobile apps.

Here are some of my projects and case studies in this topic. Visit About page to learn about my background and experiences.

Sigma Vol. 1: What is Sigma dashboard?
Sigma Vol. 1: What is Sigma dashboard?

April 2024 • Reporting • Sigma

Sigma Vol. 2: Tableau to Sigma
Sigma Vol. 2: Tableau to Sigma

July 2024 • Reporting • Sigma

Sigma Vol. 3: Reducing Latency in Sigma Dashboards
Sigma Vol. 3: Reducing Latency in Sigma (Part 1)

November 2024 • Reporting • Sigma

Sigma Vol. 4: Reducing Latency in Sigma Dashboards
Sigma Vol. 4: Reducing Latency in Sigma (Part 2)

April 2025 • Reporting • Sigma

Reporting Automation Vol. 1
Reporting Automation Vol. 1

January 2025 • Reporting • Automation

Reporting Automation Vol. 2
Reporting Automation Vol. 2

May 2025 • Reporting • Automation

what is MMP and how does it work?
What is MMP and how does it work?

October 2024 • Reporting • Tracking

Marketing: Web Tracking
Web Tracking

December 2023 • Reporting • Tracking